Fleek? Fugetaboutit!! Let's get real!!
There are a LOT of brow products out there and knowing which one to choose to achieve the look you want can be really simple when you understand each product's specific function.
Pencil: Brow pencils have been around FOREVER.....and there is nothing better if you are looking at create a well defined arch!! Use a sharp, fine tip pencil to lightly draw in your shape and to feather in faint, precise hair looking strokes in brows that are sparse! Use a light hand! I do NOT recommend using a pencil to fill in your entire brow! This is where POWDER comes in!
Powder: Brow powder is soft and creates a natural looking, filled in brow. After you have applied your pencil to create your basic shape (pencil is optional girls, depending on what you are looking to achieve) begin to lightly fill in your brow with powder using a small angled brush with dense, stiff bristles. Less is more!!! Brow pigments have super colour concentration so using a light hand is super important!
Creams and Gels: AFTER you have mastered the use of pencils and powders and you feel adventurous....you can step into the arena of creams and gels! These products help to mold and hold the brow hairs in place and they generally have a high concentration of colour! Again, I suggest a light hand and AVOID placing a large volume of product at the inside corners of the eye. If you love a well molded brow but are not ready to use a cream or gel product, there are wonderful , colourless brow balms on the market that will help to keep your brows in place! Most of these products contain oils which will remove your pencil and powder if too much is used so be sure to apply sparingly! If using over your natural brow without the use of any other colour product, apply at will!
Remember, there are no set rules here but knowing which product does what...will help you navigate your way through the waters of brow design so that you can get the results you desire!